The Postcards Project

Hello to all, but a very special hello to my David Archuleta fan friends on this Friday!

I want to start this post off with an expression of gratitude: I have had such an awesome response from the fan community on the (several!) David-related posts I have shared, and I could not be more thankful. My personal fan experience has had such a strong impact on my life, and sharing that love for an artist with other fans means so, so much to me. So thank you so much for reading and for interacting with me. I hope I get to meet even more of you as we venture to more David events. (And I hope that you enjoy my future David posts, as well as my personal writing! :))

With all that being said, I am so excited to share this new idea with you. I don’t know about you all, but I am feeling so, so blessed that we are just TWO WEEKS away from a new album, Postcards in the Sky, from our favorite singer, and not much further away from seeing him perform this new music live on stage. It feels as though we are in an incredibly positive new era of being David Archuleta fans, and I believe this album is going to be his best yet.

It is this new album and the messages behind it that have inspired me to try and spread a little positivity, and to share that ArchuLove. So, allow me to introduce you to…



Yay!!! (Yes I could have used a David gif, but you gotta love Spongebob—David did!!)

This was a completely random idea that came to me just a couple days ago. Like so many, I am clinging to positivity as much as possible right now, and something that is feeling so incredibly positive to me is the upcoming release of David’s new music and the exciting events that are leading up to and will follow it. So I wanted to do something to spread that positivity, and to keep the love for our favorite artist alive in a community-focused project. Below, you will find all the details on just how we’re planning to do that.

Before the explanation, I have to send a huge shout out to Fans of David! They have been the most incredible supporters of David throughout all these years, and on a personal level, they have been some of the most kind, genuine, friendly people I have had the pleasure to meet and interact with. They were kind enough to help me out with the planning of this project, and they will continue to be involved in the promotion of these ideas, alongside their amazing events and happenings surrounding the new album, so stay tuned for their plans as well. Thank you, FOD, for all you do!!!

I am so excited to share this project with you. Let’s get to the explanations, including how you can get involved–because at its core, this project is all about you, the fans!

The Postcards Project

Purpose: Spread the positivity of the new music from David Archuleta. Celebrate the past nine years with David. Connect fans online in a time of new music and events.

Main Time Frame: October 16th – 20th, 2017

What we want from fans: Each day during release week will be assigned a year theme. On each day, share your favorite/most memorable moment from that time period with David with the hashtag #PostcardsProject. We are only looking for one tweet/post on social media per day, but feel free to share more and keep the conversation going with other fans. On release day, share your thoughts on the new album, your favorite songs, and just your general excitement!

Daily Themes:
-October 16th: 2008-2009 (American Idol, David Archuleta, and Christmas from the Heart)
-October 17th: 2010-2012 (The Other Side of Down, Chords of Strength, My Kind of Christmas Tour, Mission announcement, and Nandito Ako)
-October 18th: 2012-2014 (Missionary work, Forevermore, Begin., and No Matter How Far)
-October 19th: 2014-Present (Return, First shows, Understanding (the decision to continue music), Orion, and Leo)
-October 20th: Postcards in the Sky Release Day! (Thoughts on the new album)
NOTE: The events listed with each year are simply suggestions for the major things that were happening during each time period. Feel free to explore any moment that occurred during the time period that meant the most to you.

Be sure to tag me in all of your posts! Links are at the bottom of this post. You may also feel free to tag FOD, David, and any members of Team Archie, including Kari Sellards, Gina Orr, etc. Tag the ArchuBand too, if you’d like!

*After Release Week*
-October 25th: “Song by Song: Postcards in the Sky by David Archuleta” blog post
-October 27th: Cincinnati show. Tweets throughout the day. Possible Periscope event of select songs at the show (this is still to be determined).
-November 1st: Indy show. Tweets throughout the day.
-November 3rd: “Postcards to the Star: David Archuleta Fall 2017 Show Reflections” blog post

Postcards: Throughout October and November, fans are encouraged to send postcards to David’s PO Box. Use a postcard from your location, a favorite place, or with an encouraging image or quote. With your note, focus on the album: Why do you love it? What’s your favorite song? How does it impact you? You can also briefly share the significance of the place, image, or quote on your postcard.
-David’s PO Box
David Archuleta,
PO Box 4297
Apopka, FL 32704

Kind Acts: Throughout October and into November, if you donate, volunteer, or perform a random act of kindness, share it with the project hashtag. Feel free to interpret this in your own way–give some time to a community organization, work a local event, donate to a charity assisting with recent world events, buy someone’s morning coffee, what have you! Share what is important to you. Tag David in your post to share your work with him. We all know David is one of the most selfless people out there–he would surely be happy to see his fans spreading the positivity that he inspires.

And there you have it! The Postcards Project is meant to be a celebration, a time of reflection in which we explore these past few years with David, and look forward to what is to come. Postcards in the Sky is undoubtedly going to be such an amazing album, and this project is meant to celebrate it and to encourage the positivity that David has always exuded, and which this album is further portraying.

I hope that you will join us in taking part in The Postcards Project! If you have any questions, please leave a comment or connect with me on social media, links below.

Here’s to David, and here’s to Postcards in the Sky!


(NOTE: Neither I nor this project is in any way affiliated with David or any members of his management team. This is simply a fan project looking to promote and encourage fan connection. If members of Team Archie happen to come across the project, well that’s just icing on the cake! ;))

-The Postcards Project links

Chelsy on Twitter

Chelsy on Instagram

FOD on Twitter

FOD on Instagram

FOD on Facebook

David on Twitter

David on Instagram

David on Facebook


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5 thoughts on “The Postcards Project

  1. Chesly!!! What a fantastic project! You are so industrious and creative. And thanks so much for the kind words about FOD. We are all a collective team in support of David, right? We will ensure to promote promote promote your ideas! You rock for taking the initiative. Can’t wait to see you in Nashville ❤


    1. Thank you so much, Mary Lou! I am so excited to work on this project, and I am so grateful for FOD’s help! Unfortunately, I will not be in Nashville. 😦 I am only going to Cincinnati and Indy. I wanted to go to Nashville SOOO bad (still do!!) and I had been trying to make it work, but I just can’t justify it financially. 😦 So looking forward to sharing about the shows I am attending though!

      Liked by 1 person

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